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Nowadays, User Experience design is becoming more and more important to offer users a smooth and easy experience, both from desktop and mobile.
A well-designed user experience guarantees that the audience who is navigating the website can easily find the information they’re looking for or buy what they need without dropping the process in the middle, because of some glitches or too complicated flows.
For this reason, UX has become a crucial step in any website design, from the easiest ones to the most complex, i.e., e-commerce platforms.
Starting with this assumption, it’s easy to understand how Augmented Reality can be a real game-changer in the field of UX, smoothing the processes, help with information retention, and boosting users’ engagement.
Four ways AR can help the UX
Let’s see the four ways Augmented Reality can change the UX design for good, and how to easily integrate this technology into your website.