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7 no-excuse reasons to implement AR into your marketing mix

Aryel
4 min readDec 9, 2020

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Suppose you work in the marketing field as CMO, marketing intern, or social media manager. In that case, one of your goals is to make potential customers remember your brand and interact with it in many different ways to boost sales and ROI.

We know the feeling: that’s why we want to introduce you to the seven ways AR Marketing can enhance your marketing efforts both off- and online!

But let’s start from the beginning — and with this, we mean with numbers and stats!

As the eMarketers 2020 report says, 83.1 million users will use AR at least once a month in 2020 in the United States, with an expected rate of 95.1 million users in 2022 alone.

Talking about Social Media, according to eMarketers report, there will be close to 50 million social network AR users in the US this year, according to the March 2020 forecast.

The Covid-19 pandemic has boosted the already growing AR trend. The shutdown of many retail stores impelled marketers to invest more in AR to offer virtual try-on and other experiences usually only available in-store.

At Aryel, we’ve always stated the importance of implementing AR into your marketing mix. As you maybe already know, we created our platform to show the benefits that the integration of AR can…

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Aryel
Aryel

Written by Aryel

Hi, I’m Aryel! My platform helps brands to launch engaging augmented reality marketing campaigns in a snap. No coding. No apps. Easy-peasy! 🖖

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