Member-only story
After a low-touch year as 2020, AR is expected to be one of the most exciting technologies in 2021 and disrupt online and offline worlds.
Let’s take a look at what we should expect from Augmented Reality in the upcoming year.
AR and advertising
Augmented Reality already proved to be a powerful tool for off- and online ads.
Big brands and web agencies, and SMEs finally understood this technology’s value as a marketing tool. Thanks to platforms like Aryel smaller businesses can profit from this growing trend.
As an exciting forecast by ARtillery Intelligence says, AR adv is expected to grow from $509 million in 2019 to $8.02 billion in 2024, a 74 percent compound annual growth rate.
Users are expected to interact and engage with brands thanks to AR experiences, mostly from mobile, encouraging companies to take all the steps to adopt Augmented Reality into their marketing mix.
