Who said that print is out of fashion in 2021? Someone who didn’t know how to give their printed media an extra gear with Augmented Reality!
We often claimed that AR is closing the gap between off- and online, and that’s true: when it seemed that digital solutions were overcoming offline reality once and for all, Augmented Reality entered the field and changed the game for good.
Thanks to this technology, all printed media can come to life, offering a new and immersive experience — of course, the trick is about being creative and think outside the box.
Let’s see some disruptive ways to use Augmented reality in printed media.
Greeting cards
Who doesn’t love greeting cards? From birthdays to graduations, celebrating milestones in loved ones’ lives is a lovely tradition in many different cultures.
Especially in the past months, in which it was hard to mark these occasions in person, giving greeting cards an extra gear can be a way to feel closer to friends and family.
Adding videos, music, and 3D assets to cards is pretty straightforward. Everyone can do it thanks to platforms such as Aryel, which allows the users to create impressive AR experiences in a few clicks.
