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Getting Started with WebAR Face Tracking on Aryel

Aryel
6 min readMar 25, 2021

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Face Tracking is the new big thing for everyone working with AR marketing: from fun filters for social media to amazing virtual try-on experiences, you need to try this amazing feature for your marketing mix.

In this article, we will have a step-by-step tutorial of how to start with WebAR Face Tracking on Aryel in a snap. Get ready!

Is creating AR Face Tracking campaigns easy?

At the moment, Aryel is a one-of-a-kind AR marketing platform that features a drag and drop interface to easily set up engaging AR campaigns in only a few easy steps.

You need no coding skills to create your first unique, 100% customer Face Tracking AR and experiences, share them online with a simple URL, and boost your performance using real-time insights and analytics and understand what resonates best with your audience.

Why should you bother adding Face Tracking to your marketing mix? Good question, here we made a list of good reasons:

  • Users who watched the AR version of the product were 44% more likely to send the product to the basket
  • 27% more often place an order
  • Made purchases 65% more often (source: Shopify)

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Aryel
Aryel

Written by Aryel

Hi, I’m Aryel! My platform helps brands to launch engaging augmented reality marketing campaigns in a snap. No coding. No apps. Easy-peasy! 🖖

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